New Delhi, India, August 20, 2014: Entrance Prime, the leading e-learning and test preparation portal, has launched a mobile version of its website to allow seamless usage on smart phones and tablets. The mobile site replicates the entire web experience including the browsing of various test series, purchase experience, test taking experience, result analytics and guidance. Users are automatically redirected to the mobile version when they log on to www.entranceprime.com from any mobile device.
The mobile version of the site has been launched as a pilot to study the mobile usage pattern of students. Based on this data, Entrance Prime will soon also release mobile apps on various platforms to further facilitate test preparation on the move.
Executive Director of JIVEM Education Ashutosh Modi said, “At EntrancePrime.com, we pull all stops to ensure that students are given superlative services to aid them in their examination preparation. The launch of the mobile site is a step in the same direction. The mobile site has been launched to bring those students onboard who do not have sufficient access to a computer. It also facilitates access to the learning modules and practice tests on-the-go for those students who travel a lot or aren’t always next to a computer.”
Within two months of the release of the pilot, Entrance Prime has been getting 36% of its traffic from mobile devices. 45% of the new registrations are also coming through tablets and smart phones. Interestingly, the bounce rate is considerably low on mobile devices and users are spending more time on the site when they browse from mobile.