marks its entry into Apparel with Women’s Ethnic wear Delhi, April 24 2014: announces its first move into Apparels with the launch of ethnic and Indo-western wear for women on  With over 12,000 contemporary & traditional styles from over 90 apparel brands offered by private labels  and national & regional retailers, there’s a lot in store for the quintessential Indian women of today. It also announced the launch of a dedicated Sunglasses store with the largest selection of more than 2800 styles catering to men, women and kids, across all ages, occasions and price ranges.

With a vast selection of Fashion Jewellery, Watches, Beauty products, Handbags, Clutches , Shoes and now Ethnic Wear and Sunglasses, offers a compelling fashion & lifestyle shopping destination for women.

Vikas Purohit, Category Leader- Fashion, Amazon India, said, “With the launch of women’s ethnic apparel and sunglasses, we now offer our women customers, the season’s hottest fashion picks on their fingertips. With our vast selection of fashion products’ line, trend insights, customized product recommendations in addition to our quick & fast delivery services and easy returns policy, women now have enough reasons to shop till they drop on” 

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