blurams, leading provider of advanced, intelligent imaging technologies, products, services and platforms announces its entry in the Indian Market to disrupt the Smart Home Industry. The brand plans to launch their array of innovative product in India, ranging from Rs. 1699 to Rs. 8299.
The company is widely acknowledged for its Smart AI and Edge Computing core technologies, paired with years of experience that enables blurams to develop modular and complete security solutions for business, retail, smart fleet and consumer needs. The company advocates technological advancement & product experience, and has built the advantages on end-to-end integrated solutions in image processing, computer vision and cloud computing, etc.
Commenting on the same, Mr. Kun CAI, blurams said, “India’s smart home devices market is on an upswing. While completely automated homes are a distant reality, smart home devices like surveillance cameras, are gaining good momentum in the country.”
“We are certain to establish blurams in the Indian market with our competitive solutions, products and services. We have established high trust and credibility with consumers and clients globally, and we are committed to continuously delivering best user-experience at disruptive prices to the Indian consumers as well”
The company has also tied up with Staunch, one of the largest omni channel retail and distribution companies in India in order to capture significant market share in the online retail space leveraging Staunch’s expertise.
Commenting on the same, Mr. Nishant Choudhary, AVP, Sales and Marketing, Staunch stated, “The smart home market in India has grown significantly in the last few years. Looking at the scenario, having a well-orchestrated retail strategy will help them set up a strong ground at this nascent stage, when there are a handful of players leveraging the market potential. With an effective retail strategy in place we are expected to see multifold growth of the blurams in India”
“We are very glad that blurams has chosen us and we are working on an extensive retail strategy for them by leveraging omnichannel retail presence. We will assist the brand right from Marketing Strategies to choosing right retail marketplace to pricing the product accordingly.”