New Delhi, India, October 21, 2014: Hike, the made in India Instant messenger, has come up with an interesting range of local festival stickers and themes to celebrate the ‘Festival of Light’ – Diwali. Hike has been known for its uniquely customized stickers for India and the special occasions in the Indian calendar. The Diwali stickers include 8 different stickers to define every mood of the festival – from a vanila Happy Diwali greeting to Shubh Deepawali and from patakas to lighting up diyas – the expanse is well covered. Additionally, the Diwali 2-way chat theme allows youth to continue celebrating the festive mood on their smartphone while they chat with their friends.
Keeping in mind the need to share wishes and stickers with more than one friend, the messenger now comes with a multi-forward feature that allows the user to share any message format – stickers, text messages, pictures, videos, or any other file format of upto 100 MB each – with multiple friends at a single go. This further enhances the experience of celebrating Diwali via Hike.
With more than 35 million users and 10 Billion+ messaging volume every month and stickers contributing close to 30% of this traffic, the numbers can only get better with hike’s continuous focus on adapting its offering to the market needs.