MapmyIndia launches ICENAV 701 – a state-of-the-art Android based Connected car in-dash Navigation & Entertainment system

New Delhi, India, August 19, 2014: MapmyIndia, India’s leader in premium quality map data, Car GPS Navigation, GPS Vehicle Tracking, GIS Enterprise Solutions and Location Aware Web & Mobile Applications, has launched the state-of-the-art Android based connected car in-dash Navi-tainment system – ICENAV 701. This Android device is a comprehensive Navi-tainment package that includes high quality 4.1 channel audio, HD viewing, responsive touch-screen, an intelligent/customized user interface (UI), connected social location & navigation, live traffic updates, Bluetooth connectivity and much more.

MapmyIndia-ICENAV 701

Managing Director of MapmyIndia Rakesh Verma said, “MapmyIndia is committed to introducing products that are high on utility and offer unparalleled user experience. The ICENAV 701 is a power packed integrated car in-dash system that combines Internet, Communication, Entertainment and Navigation making travel comfortable, safe, entertaining and productive. This is a strong addition to our existing range of car in-dash offerings.” 

Complete Car Navi-tainment System

The ICENAV 701 comes packed with India’s best and richest maps to give you turn by turn voice guided navigation. Embedded with all the features of a Car Entertainment system, it gives you the power of  Android, DVD, Radio, USB and Aux-in connectivity. Make your drive a fun drive.

High quality audio experience 

The new MapmyIndia In-Dash comes with advanced audio controls and 4.1 channel connectivity to enhance your audio experience inside the car. You can select from preset audio controls or customized as per your taste. You also have the option to balance the speaker output of the front and the rear speakers. 

Customize the car AV home screen according to your needs

Set the home screen as per your need to provide Location based information viz. weather, news and recommendations, Points of interest – POIs (ATM, Restaurants, Hotels, Chemists etc.), speed alerts etc. The device will also keep you updated with your current location and constantly updated the information as you move ahead.

The connected-car experience – Explore the world of Android Marketplace

Users can download from millions of apps on the Google Play store. They can message & mail, socialize, watch movies, live TV, listen to music & much more. The device comes also offers Bluetooth connectivity. So pair your phone, and take hands-free calls while driving or stream music and videos on your phone to the device. The rear camera connectivity, gives you the freedom of not looking back while reversing your car. It also helps you avoid, hits and bumps.

And you don’t have to worry about that message or that post/picture you wanted to upload on Facebook, while getting out of the house/office.  Step into your car and ICE 701 will ensure that you stay connected with friends, family, associates. Check for live traffic updates plan re-routing to avoid a jam. Work or play both are possibilities for you now, within the car.

A smart car compliment that is easy to use

The MapmyIndia ICENAV 701 fits into a standard 2 Din car in-dash slot. The smart looking device seamlessly gels with the car’s interiors like an OEM fitment. The product comes with a large 7’ capacitive touch screen which is smooth and easy to navigate and offers high quality viewing experience. This makes your travel more productive and enjoyable. 

The best of Social, Navigation & Location

The ICENAV 701 is equipped with MapmyIndia’s Social Navigation and Location apps – ReachMe, Locate, Explore, and MapmyIndia Maps. These ensure that accurate on road guidance and safety for travelers.  Track, interact with loved ones, follow friends, discover new places, endorse places visited, organize parties and do other fun things from the comfort of your car. Update friends and family on your journey’s progress, so that they are assured of your safety at all times.

Best-in-Class Navigation Experience

The device is powered by India’s most accurate & latest MapmyIndia maps’ latest version 9.0. These also India’s most localized maps with voice guidance in regional languages. The users get India’s most comprehensive, exhaustive, detailed and updated coverage with – 10.54 million unique destinations (Points of Interests), expanded coverage of over 2 million kilometers road network, 7068 cities at street level with house address level data for 80 cities, 600000 villages and 3D & 2D landmarks in 86 cities.

Availability and price

MapmyIndia ICENAV 701 has been priced at Rs 39,990 and is available across all the major centers like Delhi NCR, Chandigarh, Lucknow, Kanpur, Mumbai, Bangalore, Chennai, Hyderabad and Kolkata. Consumers can buy the product all leading Car Showrooms and car accessory outlets across the country. MapmyIndia products can be purchased on with the option of Cash on Delivery. 

Technical Specifications

  • ARM Dual Core Cortex A9 1GHz Processor
  • Android 4.1 Jelly Bean
  • 15.75cm WVGA Digital TFT LCD Display (800×480 pixels)
  • 1GB DDR3
  • Built-in MapmyIndia All India Navigation (map in Micro SD card)
  • Front SD/USB/AV-IN
  • 4 channels × 45W MAX Power Output
  • Built-in Bluetooth

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