New Delhi, India, September 07, 2015: Lava has launched its new smartphone Pixel V2 at Rs. 10,750. The Pixel V2 is a 4G device. It has a vibrant 5 inch HD IPS display with a scratch resistant Dragon trail Glass. At 128 gms, it is one of the lightest devices available in the market today having a 5 inch screen size. Giving a stellar performance, the smartphone is powered by a 64 bit MediaTek Quad Core Processor coupled with 2GB DDR3 RAM. The device has a whopping 16 GB internal storage that is expandable up to 32 GB. It is powered by Star OS 2.0 based on Android Lollipop 5.1 supporting dual 4G SIM slots (one 4G slot running at a time) with dual standby. It also packs a strong 2500mAh Li-Po battery.
The Pixel V2 sports a 13 MP rear camera with dual LED flash and an 8 MP ‘selfie’ camera with LED flash. The smartphone promises to capture images like none other in its category and that’s because of the 1.4 micron large pixel size, F2.0 and F2.4 aperture of the rear and front camera, respectively. 1.4 micron large pixel size allows enhanced light intake per pixel helping in capturing brighter, clearer images with great detail. The aperture gives depth of field, better focus and great images in low light. The camera comes with 5 layer Largan lens in rear camera and 4 layer LarganTM lens in front camera along with Blue Glass Filter that cuts off infrared light to help the sensor reproduce true life-like colours.
The camera lets you record and view Full HD (1080p) videos on the expansive 5 inch IPS HD screen. IPS display with full lamination further improves the viewing angles. Additionally, the camera offers advanced software innovations through MagicPix with features like wide angle Selfie (enables group selfies), night Mode (brighter pictures in low light), Pic Focus (focuses on the image and blurs the background), Face Beauty (for face sliming, smoothing, eye widening and whitening), Intelligent Mode and GIF maker. This combination of camera hardware and software will help photography enthusiasts capture professional level photographs right from their smartphone.
Commenting on the launch Navin Chawla, Senior Vice President & Head Product, LAVA International said,” The smartphone segment in India is growing exponentially, driven primarily by youth. With smartphones becoming an indispensable part of their lives, camera becomes so much more important. The youth today wants to capture special moments in their life and share them instantly in their social circle. To enable them to capture those moments perfectly, we are delighted to announce the second variant in the Pixel Series with the best in class camera hardware & software features. With this device, we aim to further build a strong portfolio of smartphones in the 10k range and deliver on our mission of empowering people to do more and be more.”
The smartphone will be available in two striking colours, Icy White & Royal Black, across all national retail stores and multi-brand outlets. It will also be available online from September 15th, 2015.
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