ASUS announces its a new line-up of ROG Gaming Laptops & Desktops

ASUS Republic of Gamers (ROG) unveiled a whole new range of gaming laptops accompanied with some significant refresh models as well. The latest launches flaunt refreshed systems to balance the performance required by gamers, content creators, and power users with the convenience of creature comforts that enhance everyday use. The launch event also witnessed the presence of Prakash Mallya, MD-Sales & Marketing Group India, Intel and Adarsh K Menon, Vice President Electronics, Private Labels and Furniture at Flipkart.

The S-class laptops offer a premium experience fit for professionals, while M-tier designs scale back slightly to find the sweet spot for savvy users. The new G series focuses on core essentials to improve affordability and welcome more gamers into the brand. Esports-specific models have special requirements and are treated differently, as are top‑end desktop replacements available only with high‑performance hardware under the hood.

Regardless of the chassis or target audience, ROG gaming laptops are guided by an Intelligent Cooling philosophy that combines the right thermal hardware with smart software to ensure optimal performance and acoustics for what’s happening in the moment.

Commenting on the latest launch, Arnold Su, Business Development Manager, ASUS India, said, “We are excited to announce the latest ROG Gaming laptops and desktops variants, which pack in the powerful feature for today’s aspirational gamers and users demanding exceptional performance. The cutting-edge products are crafted with our quintessential focus on providing unrivalled powerful performance and top-notch features. We are affirmative that India’s new-age users will appreciate the latest offerings and look forward to a positive response.”

ASUS has, furthermore, adopted an omni-channel approach for the availability of new launches. To the same end, G531GT and G531GD will be available on Flipkart from 9th July.

Present at launch, Adarsh K Menon, Vice President Electronics, Private Labels and Furniture at Flipkart added, “Flipkart is proud to bring the best products that the world has to offer to the flourishing gaming community in India, and today, we are delighted to partner with ASUS yet again to unveil this stunning range of ROG Gaming Laptops. This offering focuses on core essentials to improve affordability and therefore, offer a superior experience to a wider community of gamers. We are confident that this launch will resonate well with our customers, who are looking at the best gaming devices at affordable price points.”

Speaking at the launch Prakash Mallya, Vice President and Managing Director, Sales & Marketing Group, Intel India said, “The best gaming is done on the PC and Intel is an integral part of that experience. India today has one of the biggest esports audience in the APJ region and the growing community of PC gamers in the country has made gaming the fastest growing PC segment. Intel continues to be focused on driving technology innovation and supporting the ecosystem to elevate PC gaming for the community. Our new 9th Gen Intel Core mobile processors power the ultimate laptops for gamers and creators taking premium performance to a whole new level.”

G703 carries the torch for desktop replacement clamshells

The 9th generation Intel Core i9 overclockable CPU, through ROG, is able to stably overclock to the 4.8GHz scale, making it the most powerful esports laptop for AAA titles. The CPU and GPU dual overclocking and NVIDIA GTX 2080 graphics card 1855 MHz boost clock challenges the limits of desktops. The HyperDrive Extreme storage uses exclusive technology to combine up to three NVMe PCIe 3.0 x4 SSDs, providing G703 with the world’s fastest RAID 0 storage configuration available in a gaming laptop. The 17.3-inch wide viewing angle display has a refresh rate of 144 Hz and 3ms response time for fluid gaming. The powerful performance is well complimented with the patented Anti-Dust Cooling technology and also integrates Xbox Wireless for gamers. For a truly immersive gaming experience, the laptop supports Thunderbolt 3, Mini DisplayPort 1.4, and HDMI 2.0 for a truly immersive gaming experience. 

Go big and stay slim with Zephyrus S GX701

The Zephyrus S GX701 offers a lot of computing power with Up to 9th Gen Intel Core i7 processors and NVIDIA GeForce RTX  2080 GPU (Max-Q). This makes the GX701 the 17″ gaming laptop rivalling most standard desktops in performance, packed into an even more compact 15″ ultra slim chassis while keeping everything cool. The new 17″ panel is not only great for gaming with a 144Hz 3ms response time display, but it is also gives content creators accurate, Pantone Validated colors with factory calibration and ProArt TruColor Technology. All this is packed in thin bezel design offering an 81% screen to body ratio. The laptop is powered by ROG Active Aerodynamic System (AAS) that expands to help Zephyrus S sustain top performance for gaming and other heavy loads. Per-key RGB Lighting and Aura Sync extends the best of comfort to gamers and customizable RGB backlighting per key.

Zephyrus S GX531, the world’s slimmest gaming laptop

Presenting the world’s slimmest gaming laptop, ROG Zephyrus S GX531 is 15.35~16.15mm thin and features NVIDIA GeForce RTX 2070 Max-Q.  Weighing only 2.1KG with the 9th generation Intel Core i7 CPU, the laptop offers uncompromised display with super-narrow bezel and 144Hz refresh rate and 3ms response time enable super smooth gaming with blur-free graphics. The slimmest laptop extends the most realistic gaming experience with the new generation RTX 2070 series GPUs, real-time ray tracking and AI calculation acceleration. Enhanced performance with optimum cooling is ensured via ASUS’ patented Active Aerodynamic (AAS) cooling system.

Fill the middle with Zephyrus M GU502

Offering great power and great portability, Zephyrus M GU502 features NVIDIA GeForce GTX 1660Ti, clocking up to 2100MHz at max load in Turbo mode with ROG Boost, delivering formidable graphics performance. Also experience the fast 144Hz display with a 3ms response time and another level of realism with a PANTONE Validated colour for the best gaming experience and creative work. The ESS Sabre HiFi digital-to-analogue converter (DAC) with Hi-Res Audio certification delivers broader dynamic range with less distortion, ensuring an immersive experience.

Pick your esports champion: Strix SCAR III or Hero III

With up to NVIDIA GeForce RTX 2070, which can reach speeds of 1540MHz at 115W in Turbo mode, the Strix SCAR III delivers high frame rates for smooth fast-paced FPS action. G531GW features RTX 2070, G531GV is powered by RTX 2060, and G531GU and Hero III come with GTX 1660Ti graphics.

Furthermore, with up to a 9th Gen Intel Core i9-9880H CPU, the laptops allow users to power through demanding games and apps, with 8-core processor clocks as high as 4.1GHz with a single core, with 16 threads to speed up heavy multitasking. Intelligent Cooling optimizes performance with a blend of hardware, software, and innovative structural design with enhanced air intake from a wide, ventilated 3D Flow Zone. Strategic keyboard ventilation also keeps your hands cool during longer gaming sessions. Keystones or the physical keys help unlock deep customization stored in the ROG ID and the dedicated hotkeys make accessing vital commands easily. The laptops are also powered by ASUS’ Wi-Fi RangeBoost technology and Aura Sync.

Strix G Edition: G531 & G731

The latest Strix series laptops are available in 15.6‑inch (G531) and 17.3‑inch (G731) sizes with ultra-narrow bezels that make the footprints more compact. Powered by up to a NVIDIA® GeForce GTX™ 1650, the mid-sized models feature High-FPS action that is smooth and clear on an up to a 120Hz/3ms display, while slim bezels make space for an immersive 81.5% screen-to-body ratio. Helping users power through demanding games and apps, with up to a 9th Gen Intel® Core™ i7-9750H CPU. With Aura Sync, the laptops have an illuminated outer edge of the chassis and the smarter Wi-Fi with RangeBoost ensures optimum connectivity.

Desktops under Gaming DT Products

Under the desktop variants, ASUS ROG has unveiled three dynamic and powerful products. The ROG HURACAN G21CX features up to NVIDIA GeForce RTX 2080 GPU and the latest 9th i9 binned CPU with Intel Z390 chipset and Overclocking technology. The folding magnetic side unleashes the true power, complimented with Aura Sync, ROG Strix Flare keyboard and ROG Gladius II Mouse.  While making it easier for users to swap SSD, the model has a special Fan & heat sink design to keep high performance with low noise

With ROG GL12CX DT, ASUS is packing the latest i9-9900K processor with factory overclocked up to a top speed of 5.1GHz. It features up to RTX 2080 Ti 11GB graphics for unrivalled gaming experiences, supported by Intel Z390 chipset and ROG exclusive DIMM.2 module. The vertical expansion slot on the motherboard holds two M.2 SSDs that are cooled by a dedicated heat sink, and can be configured into an ultrafast RAID array. It supports Intel® Optane™ memory to accelerate your HDD and also ensures enduring performance with a liquid cooling system.

Lastly, GL10CS Customized ROG DT comes with i7-9700K k-series CPU and i5-9400 option, featuring up to RTX 2060 Graphic card and customisable ROG DT. The variant features two isolated air chambers; upper chamber housing CPU and GPU while the lower chamber hosts power supply unit. This ensures cleaner airflow and prevent heat from the CPU and GPU from warming up the power supply unit and storage drives. The DTS Headphone X feature supports 7.1 channel with virtual surround over specific headphone.


  • ROG G703GXR3,99,990
  • ROG Zephyrus S GX701 & GX531 starts from 2,39,990
  • ROG Zephyrus M GU502 starts from 1,49,990
  • ROG Strix Scar III & Hero III:  starts from 1,39,990
  • ROG Strix G: G531GT GTX1650 and G531GD GTX1050 is available on Flipkart from 9th July starts from 59,990
  • G731 will be available in the second half of July. Starts from 79,990

Desktops –

  • ROG HURACANG21CX : starts from 1,99,990 INR
  • ROG Strix GL12CX : starts from 1,49,990 INR
  • ROG Strix GL10CS: starts from 61,990 INR

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