Philips introduces New Urban Living Series Air Purifier range

Royal Philips strengthened its industry leading portfolio of air purifiers with the launch of the New Urban Living Series, air purifiers designed for urban homes. The new series, equipped with ­ AeraSense ­ ­and ­VitaShield Intelligent Purification System technology, will offer best in class filtration, removing 99.97% indoor air pollutants up to 0.003 microns. With this level of filtration capability, the new series of air purifiers will be effective against not just PM2.5, smoke, dust, pollen allergen, bacteria but will also remove 99.9% viruses from the air.

Features of New Urban Living Air Purifier Series:

• Scans pollutants 1000 times per second
• Removes 99.97% pollutants as small as 0.003 microns
• Clean air delivery rate of 400 m3/hr in Air Purifier Series 3000i (Series 2000i: 330 m3/hr and Series 1000: 300 m3/hr)
• Speedy purification with new 3D air circulation
• Instant feedback on PM2.5, gases, and indoor allergen levels
• Status of smart filter at the click of a button

New Urban living series air purifiers are suitable for room sizes ranging from small to medium bedroom and living room area and will be available in three series: 3000i, 2000i and 1000. Series 3000i and 2000i are smart purifier that can be controlled through Clean Home+ app, Alexa and Siri.

The air purifiers will have best-in-class user interface for effortless user experience with smart filter status that will show actual filter life remaining at click of a button. ­

Making the invisible air visible, these air purifiers are equipped with AeraSense technology that scans pollutants 1000 times per second and digitally displays the real time PM2.5, allergen, and gases level in the room. The same is indicated through colour rings as well, blue colour giving assurance of healthy breathing environment. ­ The range will be available in soft colours to blend into urban homes decor.

“At Philips, we believe in delivering meaningful and accessible innovation in personal health, and we understand that in the current scenario, consumer focus is shifting more aggressively towards health and hygiene. Air purifiers today have moved from being a seasonal product to a year-long necessity. The new urban series air purifiers ­cater to this demand for pure and healthy air at all times of the year and incorporates state of the art innovation. The air purifiers are equipped to automatically sense ­pollutants 1000 times per second in the air and removes pollutants ­ 800 times smaller than PM 2.5, thus providing ­ superior filtration, speedy purification while giving assurance of healthy breathing environment to our consumers. ­ “-said Gulbahar Taurani, Vice- President, Personal Health, Philips Indian Subcontinent

Philips Air Purifier New Urban Living Series starts at INR 17,500.

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