Huawei aims to clock a market share of 40% with 6 new products

New Delhi, India, June 30, 2015: Huawei now aims to strengthen its offering to the consumers with the launch of its new range of broadband networking devices for Home & SOHO customers. It aims to clock a market share of 40% in the segment of broadband networking devices with the newly launched series. The range would include home and SOHO broadband networking devices with strong Wifi connection offering speed from 300 Mbps to 1.75 Gbps and also provide features like better coverage, intelligent WiFi channel selection, 3 in 1 router and range extender, anti-voltage fluctuation port and powerful processor capability.

“We are reassured with the encouragement from TRAI for increasing the fixed line connection after the proposed fee exemption for 5 years. Currently India is trailing behind other South Asian countries in broadband connections and as a leading ICT player in the market, we aim to support this with our latest offerings. We have identified a strong demand in the market which echoes the need of one fixed broadband networking connection for atleast 4 WiFi users and we are optimistically working to bridge this gap. Huawei is already available in 13 percent digital television household through its DTH set top boxes and 8 percent fixed broadband households though its FWP, 4G CPE and  ADSL CPE via its partners  across the country and we aim to penetrate further with our broadband networking devices” said Allen Wang, President of Consumer Business Group, Huawei India.

“We will be launching the new line of broadband networking devices in both the offline and online market through it robust distributors and channel partners in over 11  cities immediately and gradually expand across key markets in India,  while its data cards continues to be available in over 200 cities across India. The broadband networking devices will be available from Rs 1500 – Rs. 2500 catering to a larger consumer base and matching to their smart broadband needs” said P Sanjeev, Director Sales (Devices Business), Huawei Telecommunications.

Huawei Consumer Business Group is one of three businesses within Huawei, covering solutions available in the retail for direct consumers which include smart phones, mobile broadband devices, home broadband devices and is all set to create a mark in the fixed broadband space with this new announcement.

The company has 16 R&D centers in countries like US, Germany, Sweden, Russia, India, and China. The company has set up a Global Network Operations Centre (GNOC) in Bangalore; the R&D center’s play a key role in component development and delivery center of Huawei for the global markets and has ownership of almost all software platforms, components and products being developed in India. With innovation at the center of its solutions, Huawei has ranked at the top position for broadband patents with 891 patents for routers, 2440 for gateway and 232 for Home and Gateway.

© News Service

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