PM Pitches to be ‘Vocal About Local’ – List of Homegrown companies riding the wave

Last week, Prime Minister Narendra Modi, in a bid to revive the economy, announced the war cry “Vocal for Local” and pitched for the use of products manufactured in the country. Speaking about the strengths of the nation when it comes to stepping up in times of distress, among the many topics highlighted in his speech, there was a focus on how citizens should support local manufacturing, local market and local supply chain.

As the global economy reels from the gut punch the pandemic has dealt it, now more than ever we need to support our homegrown companies and make in India products . And the surest way to do this is to buy local, here is the list of such companies riding the wave.


TradeIndia, India’s largest online B2B marketplace is offering local buyers and sellers a reliable platform to identify trustworthy business partners.  The company is strengthening the PM’s agenda of going vocal with local by providing a platform to all the businesses (including SME’s & MSME’s) and connecting them with various buyers. Tradeindia portal is an ideal forum for buyers and sellers from across India, as they can vocalise and interact with each other to conduct the business smoothly, securely and effectively.


A recently launched 24 hrs delivery online grocery shopping platform helps the citizens to order groceries and other essentials from the trusted local offline stores. It has also started its operations in Delhi NCR region to ease out grocery shopping while promoting local grocery stores. The startup has partnered with offline retail brands such as Vishal MegaMart, Modern Bazaar, Metro Cash & Carry, MORE and leading cab aggregators like Ola and Meru for quick 24 hours delivery service.

Vistaprint India:

An e-commerce platform for customised printing services for individuals and small business owners, through their services have always strived to help small businesses get recognition and thrive by being “Vocal for Local.” Vistaprint is a part of a global company but in India their target  is small businesses; individuals and corporate, and they manufacture all their products locally with the help of local workers and employees.

Momspresso: is India’s largest user-generated content platform for women. The platform attracts users and bloggers to create content on diverse subjects and  in 10 different languages including English, Hindi, Gujarati, Bengali, Marathi,Malayalam, Telugu, Tamil, Punjabi and Kannada. The brand has also extended its commitment to empowering Moms financially, with the introduction of MyMoney, a platform to make money by participating in campaigns by brands. Recently, Momspresso has engaged with various Indian brands to vocalise their message and reach users through unique content formats like, Vlogs, blogs, as well as via social media platforms. In April, Mospresso saw highest content creation across languages and formats – Vlogs, blogs and 100word stories, an increase of more than 40% over Feb and March numbers. This in turn has led to Momspresso’s page views increasing by 25% over the same period. Even the depth of engagement, in terms of time spent, has increased by 30%.

DB Digital:

India’s leading digital products startup offering the best news products – (Dainik Bhaskar, Divya Bhaskar and Divya Marathi), DB Digital is serving tens of millions of users across the country on a daily basis, in local languages including Hindi, Gujarati and Marathi. The apps offer the latest updates on the recent happenings from India and across the world. With the seamless use of high-end tech tools, DB Digital offers authentic updates across subjects like politics, sports, business, health, technology, entertainment and lifestyle.


Pioneers in clean and plant based nutrition in India, OZiva, manufactures, markets and delivers across India with the aim to reach as many people as possible to motivate them to lead a healthy and fit life. OZiva through their online presence and delivery have reached out to more than 1500 cities & towns in India.

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