ASUS launches its latest 4G smartphone – Zenfone Go 4.5 LTE @ Rs. 6,999/-

ASUS has launched its latest 4G smartphone, the Zenfone GO 4.5 LTE, at Rs. 6999/-. The device runs on Android Marshmallow 6.0, along with ZenUI, that offers you immense customization and utility options. Powering the device is the class leading Qualcomm Snapdragon 410 Quad-core processor with 1GB of LPDDR3 RAM. The device comes with an internal memory of 8GB and offers Micro-SD card support up to 128 GB. In order to ensure that users are able to store all their data, ASUS offers an additional 100 GB of Google Drive storage for 2 years.

The smartphone offers a perfect balance of beauty and strength, and boasts of an incredible slim form factor, measuring just 3.5 mm at its thinnest edge.  As part of the new ergonomic arc design, the new Zenfone Go 4.5 LTE has a highly-intuitive control layout featuring a physical rear-facing volume key. This enables users to adjust the volume or click multiple selfies with absolute ease.


Equipped with ASUS’ PixelMaster technology, the smartphone has 8MP + 2MP (rear + front) cameras with 11 special camera modes to help users capture sharp and crystal-clear images. Including best in its class, the smartphone has advanced camera modes such as, the Low-light mode that enables excellent photographs in reduced lighting, the Backlight (HDR) mode for better brightness and contrast, the Manual mode for a DSLR-like experience, and the Beautification mode for image enhancement.

Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager, ASUS India said, “Through our smartphones, we aim to cater to a wide segment of users, and we endeavor to offer the differentiated ASUS technology even in mass segments. We are sure this smartphone will able to provide an enriching user experience and be appreciated by our users across the county.”

ASUS Zenfone Go 4.5 LTE Spec:
Product Name Zenfone Go 4.5 LTE
Model ZB450KL
Operating system Brand-new ASUS ZenUI with Android 6.0
Processor Qualcomm® Snapdragon 410 MSM8916 1.0 GHz quad-core CPU
Adreno 306 GPU
Display 4.5″ FWVGA 854×480 (380 nits), Bluelight filter
PixelMaster cameras 2MP + 8MP (front and rear)
PixelMaster features Low-light mode / Backlight (HDR) mode / Enhanced Beautification mode
Memory and storage LPDDR3 1GB RAM; 8GB ROM, Micro-SD card support up to 128GB

Google Drive 100GB (2 years),

Wireless 802.11b/g/n, Wi-Fi Direct, Bluetooth 4.0
Connectors 3.5mm audio jack, dual SIM , micro USB
Sensors Accelerometer, E-Compass, proximity, ambient-light,
Battery 2,070mAh Lithium-Ion, Removable battery
Color Variants Matte finish – Glamour Red

Hairline (IMR) finish – Silver blue, Gold, Silver

Dimension / Weight 136.5 x 66.7 x 3.6~11.2 mm / 135g News Service

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